GEN21 OTT: Next Generation Media Streaming Platform
Enterprise-grade, configurable media streaming platform designed for OTT operators, broadcasters, and content providers.
GEN21 OTT offers a comprehensive, end-to-end solution combining powerful back-office administration, a robust media streaming engine, and a seamless consumer-facing application suite.
Core Platform Components
Management Application A complete back-office suite for administration, content and asset management (CMS/AMS), and business analytics.
Media Streaming Engine An industrial-strength engine supporting VOD encoding, live streaming (RTMP/SRT), and multi-DRM encryption.
End-User Presentation A multi-platform application suite (Web, Mobile, TV) featuring AI-driven search and personalized recommendations
OTT Architecture & Workflow
- Video Sources & Ingestion: Supports Content Ingestion, IP Streaming, and Live TV feeds.
- GEN21 MAM (Media Asset Management): Handles Transcoding, Subtitling, Poster Generation, and Content Server management.
- Security & Delivery: Integrated DRM protection, Content Delivery Network (CDN), and Adaptive Bitrate streaming.
- User Experience & Devices: Delivers seamless streaming across Mobile, Desktop Web, Tablets, Smart TVs, and Set-Top Boxes.
AI-Powered Capabilities
- Semantic Search: Users can use natural language to find content, describing what they want in their own words across movies, series, and live events.
- Personalized Recommendations: Viewing patterns and user behavior drive “Because You Watch” and “Like This” content rails.
- Video Content Extraction: Automated metadata, tag generation, scene detection, and subtitle creation occur during the ingestion process.
- Intelligent Ad Placement: AI matches advertisements to content context and user segments to optimize performance and budget.
Key Features
- WYSIWYG App Designer: A visual, drag-and-drop page designer for managing rail templates and one-click publishing across platforms.
- Flexible Monetization: Supports TVOD, SVOD, AVOD, FREE, and PPV models with per-region and per-currency configurations.
- Comprehensive Streaming Support: Offers live HLS/DASH output, real-time encoding, and low-latency modes with time-shift and DVR controls.
- Advanced Content Management: Includes hierarchical taxonomy (series/season/episode), rights management with geo-fencing, and automated encoding workflows.
- Multi-DRM Ecosystem: Built-in support for Widevine, PlayReady, and FairPlay to ensure content security.
Why Choose GEN21 OTT?
- Enterprise Infrastructure: Kubernetes-native and auto-scaling to support over 100,000 concurrent users with a 99.95% SLA.
- Localization at Scale: Designed to capture expanding demographics by delivering a mobile-first, localized experience across regions and languages.
- Cloud-Agnostic: Deployable on AWS, Azure, GCP, or self-hosted environments to avoid vendor lock-in and maintain operational flexibility.
- Complete Integration: Seamless workflow from ingestion and transcoding to delivery and analytics without requiring third-party integrations or additional tools.

